As we have only two main actors in our music video, one male and one female, the representation that we have to include/show is fairly simple. Because our target audience is likely to be close to those aged 16-25, there are likely to be stereotypes that relate to this age which we want to try and avoid especially due to the recent public order events that the press have used to slag the youth of today off even more than they usually do.
The costume that we choose to have will play a big role in our video. We will be looking to dress our actors in a casual way but keeping it respectful, whilst also making it fit in with our music video, for example our male may be dressed in jeans with Converse shoes and a shirt. By doing this we aim to get a positive reaction from the audience who may be able to relate to the clothes that are being worn as their own, creating an almost immediate bond between the audience and the actors. This may also carry through to the similarities in age.
Our characters will not always be presented in a positive way, but having said this our representation will hopefully fall short of any stereotypes. As we will be portraying a relationship, we are keen to show that a relationship is never perfect, regardless of whom it involves. By showing the relationship we hope to provoke more emotion/reaction from our audience, this may be feeling sorry for an individual or hating the individual.
In regards to ethnicity, our actors are going to be Caucasian, through no discrimination but simply because of the resources available to us. The majority of our audience are likely to be of a similar ethnic background to our characters, which means it is more than likely that there will be an increase in the relation between our audience and our characters.
